I have "peeled back the layers" to show you just how some of the more complicated images are made.

Available soon for download in High Definition.

Soplica Horses

Created using hundreds of water images, and a beauty bottle shot, the Soplica Vodka horses was a fantastic challenge- using a few references of horses as a guide,I literally crafted the horses by hand. This project was shot, and completed in a week or so. Cost wise this was carried out far cheaper than 3D and far more realistically.

Redd's Exploding Apple

Exploding an apple is no mean feat. If one was to explode it for real, the result would not be aesthetically pleasing: it turns to a powder. For this shot, we had to use "artistic licence" giving the client what they wanted to see, not what really happens. Armed with an archive of splashes, apple flesh and skin, I spent 4 or so days creating a beautiful exploding apple.